CLAIMING TO BE ORGANIC?
Sexy Hair has gone above and beyond what we know about organic products today. They've raised the bar for all organic products not only by utilizing 63% or higher organic content, but also by making sure
Sexy Hair Organics are paraben free, petrochemical free, dye free and sulfate free.
WHAT ARE THE USDA AND OASIS CERTIFICATIONS AND WHY IS THAT IMPORTANT?
The USDA is a government agency that regulates food-based products and OASIS is an independent organization that regulates organic product claims in the personal care industry. Not only are a product's ingredients put under strict scrutiny to gain certification from these agencies, but the facilities where they are produced are also reviewed. (In creating Sexy Hair Organics, Sexy Hair has worked hard to meet each organization's rigorous guidelines and earn their seals). This is important because ''organic'' is such a buzz word in marketing these days, and the government will soon be handing down laws to determine what constitutes an ''organic'' product in order to protect the public against false claims.
IF 63% OF THE PRODUCT IS ORGANIC, WHAT IS THE OTHER 37%?
As an example, the lowest percentage of organic ingredients can be found in the shampoo, which contains 63% organic ingredients. The remaining ingredients are those needed to make the product perform and be what it is (i.e. shampoo). The great part about Sexy Hair Organics is that in the 37% of the formula that is not organic, it is STILL completely petrochemical free, dye free, paraben free and sulfate free! This ensures that not only is Sexy Hair Organics great for the hair, it is also safe for the environment.
WHAT IS THE DIFFERENCE BETWEEN ORGANIC AND GREEN?
''Organic'' is really referring to the actual ingredients that make up a product. When something is ''green,'' it means it's environmentally friendly. Products can be organic, green or both. Sexy Hair Organics products are both organic AND green!
WHAT MAKES SEXY ORGANICS GREEN?
When making Sexy Hair Organics products, Sexy Hair has been able to stick to the USDA and OASIS board regulations, which not only regulate a product itself but the facility where it's manufactured. The ingredients selected are safe for the environment because are free of petrochemicals, dyes, parabens and sulfates in addition to being organic. The facilities where Sexy Hair Organics are made adhere to strict guidelines to be environmentally friendly. As an added effort to be green, Sexy Hair Organics utilizes 25%-35% post-consumer material in it's packaging, and each package is recyclable. They also print on recycled material and use soy ink.
WHAT ARE PARABENS?
Parabens are essentially a grouping of chemicals that are widely used as a preservative in cosmetics. However, some parabens can be found naturally in plants. Sexy Hair Organics has chosen to eliminate parabens to reduce overall chemical additives in their organic product line.
WHAT IS THE SHELF LIFE OF SEXY HAIR ORGANICS AND DO THE PRODUCTS NEED TO BE REFRIGERATED?
Sexy Hair Organics products do not need to be stored in the refrigerator. As with all Sexy Hair products they can be stored at room temperature. The shelf life of Sexy Hair Organics is 2 years and once opened, the product is stable for 12 months.
WHY DID SEXY HAIR CHOOSE NOW AS THE APPROPRIATE TIME TO LAUNCH AN ORGANIC LINE?
The number of consumers making choices to be more environmentally conscious and live healthier is increasing everyday at an exponential rate. The average consumer is very aware of how their purchases not only affect their own lives but the environment as a whole. Because of this growing awareness, the category of organic-based products has grown by leaps and bounds. Sexy Hair is a leader in the professional beauty industry; they realize this and have chosen to create the best possible options for consumers in the organic category. Sexy Hair has created a genuine organic and green brand of products, from top to bottom, that perform to Sexy Hair's high quality standards.
